W Hair & Color | Westport, CT
W Hair & Color, voted #1 in Westport, CT by Westport Magazine for 2010, took us on to give their old logo and branding a cut n’ color! (oh the lingo I have now I tell ya!) The original logo was carried over from the original owner and Tish (current owner) felt it was time to make her [...]
5 reasons for businesses to convert personal Facebook profiles to Facebook Place/Like pages
You messed up and it’s not your fault. You jumped on Facebook to help jolt your business and you took the wrong road unknowingly. I feel strongly that users should be able to hit a magic button and convert personal profiles and groups to place pages but unfortunately that isn’t possible. “What’s wrong with using [...]
“Like” it? “Send” it! The new Facebook SEND Button
New Facebook “Send” allows for sharing pages of your website or Facebook page via email, to groups and to Facebook users. Find it under “Marketing” in your Facebook Place / Page settings or navigate here. Why is this a good idea? Sometimes people may prefer to send something privately that they don’t want their friend [...]
The Golf Club at Oxford Greens | Oxford, CT
Custom WordPress installation and theme, some quick and effective video inserts, facebook and twitter integration, proper Google webmaster account setup, and staff training.
Simon & Schuster | New York, NY
Tasks: Custom web design, creative direction, social media design, project management, site maintenance, social network maintenance, new platform launches Visit: chetthedog.com
When I die I would like to be cremated and have my ashes spread at Google headquarters
What a dweeb! “Social Media” is now going the way of buzz terms like “Web 2.0″ and “Social Networking”. Sorry experts, time to get a new shtick. Google is the next key to it all and they need to be hugged for it. The term Social Media is becoming PASSE. So if you hire an [...]
The Google on your iPhone and desktop computer are the same Google
One half of all local searches are performed on mobile devices. The single most important thing you can do for your business is adhere to the Google standards for White Hat SEO and get positioned properly. The following are samples of a few of our clients (that we personally set up from scratch) current local [...]
A natural and confident writing voice helps humanize your site and generate interest
Business owners generally struggle with providing creative web content that not only flows well, but contains naturally keyword-rich copy that increases SEO and social media power. You can only write for Internet users AND search engines if you understand how both consume content. Who’s visiting your web site and what do they want to know? [...]
quickie: The tablet (ipad) is still hype but mobile is not
I personally manage Google Analytics accounts for about 15 clients. Whether it’s a comedian, a golf course, or a vineyard in Montalcino, the fact is clear that tablet (ipad/galaxy/other) accounts for no more than 2% of traffic on every single site. Mobile viewing via iphone, android, blackberry is rising and averages in at around 12-15% [...]
quickie: Claiming your Facebook place & merging it with your existing page for check-ins
So everyone has a “worked at” or “is owner of” title next to their name now. Next to my name http://facebook.com/mbaker it says “Owner of Bakermedia” and when you click Bakermedia it doesn’t go to some weird blank page with 2 likes and no default picture, it goes to my full Bakermedia Facebook page where [...]
new feature: Use Facebook as Page is insane when you manage 35 pages!
OK so I’m always first to jump in and begin use of anything new that any of the platforms I’m on implements. Use “Facebook as Page” is a way to humanize the Facebook page which has become a bit detached in my opinion, so I think this is awesome. I really would like to be [...]
Quick, creative, sexy video content
The days of the big video production for web content are gone. 5 years ago I personally had a camera the size of a small car and now films are being shot and edited on iPhones. My 14 month old can almost operate my Flip camera! It’s easy and cheap all it takes is a nice dose of [...]
Bakermedia Mobile Site
Go to bakermedia.com on your mobile to see. Works in Android, iPhone, and newer Blackberries. For iPhone you can run it as an app and add to your desktop. My primary focus for the mobile world is to deliver useful information that can easily be shared and display our work. Everyone will have different needs when [...]
Social business cards featuring QR code for local flooring company
So lets picture this scenario. You are waiting in line at the local ice cream shop or pizza place for take out. There is a board there where local business owners post cards and flyers. In the midst of that you spot a QR code and being the geek that you are (or want to [...]
Make something excellent and tell people about it!
How can I get my business to become known online? “Make something excellent and tell people about it!” -Matt Cutts on the Official Google Webmaster Central channel on Youtube If you are a hair stylist and you own a salon, try and capture the life of the salon, not just announce a promotion or new [...]
The Italian Jobs, web presence with extra Scamozza!
Hmmmmm 75% of our clients are Italian Americans or actually located in Italy. My wife is half Sicilian, my clients are mostly Italian, my kid was spotted with a bottle of Brunello… could it be luck or something bigger?! haha!
Q/A: How much do you pay to run ads on Facebook?
What ever you want really. I run ads all of the time and for a local small business I would set a limit of $5.00-$10.00 a day, run the ad to the chosen demo to have people “like” your facebook page or go to a direct place on your web site, not necessarily the homepage. [...]
Top 10 WordPress plugins that have saved my butt!
In the world of WordPress web site design the options are literally limitless as to what you can do! Through lots of trial and error these listed have come in handy more than once! cformsII http://www.deliciousdays.com/cforms-plugin Powerful and feature rich form plugin for WordPress. Features include: comprehensive SPAM protection, Ajax support, Backup & Restore, Multi-Recipients, Role [...]
That is NOT your phone… it’s your PERSONAL COMPUTER
After Christmas 2010, the whole country will finally be on the Internet. It’s a weird time for us old school, 1st generation web dudes. “Back when I started on the Internet animating an email icon was cool” haha I’m sure I’ll tell this to my son along with tales of cassettes and dial-up modems… but [...]
kinda major: Facebook check-in “Deals” launched
The location based marketing war is on full strength. This effort by Facebook bumps them to the top. 1st merge your Facebook fan/like page with your places page, then create a check-in deal! Learn more @ the Facebook Marketing Solutions Page and please feel free to reach out if you need help launching!@ Remember, BE [...]
Use of an innocent swear separates this from traditional fluff
How can I become known and UNknown online? I love Google Webmaster Tools on Youtube, they offer up such valuable information absolutely free. Wait… valuable info, absolutely free? That is it… the ticket to popularity in social media and online. Another is HUMOR. 8th Continent Soymilk NAILED it with a well thoughtout commercial, a commercial [...]
tip: Merge your Facebook Place with your Page
The owner of http://bikramyogashelton.com and I made a discovery over the weekend… you can merge your existing “fan” / “like” page with your location / check-in page (see the merged page here: http://facebook.com/bikramyogashelton) You keep all likes from both and get the functionality of both, in one place. So when people check-in, this links back [...]
2 Nerdy tips for Comedians that equal $$ Foursquare, QR Codes
WHY FOURSQUARE?! Last minute ticket sales baby, that is why! Use of Foursquare is rocketing and if you are a comedian jump on the boat right now… go to Foursquare, sign up/login via Facebook and find your people instantly via Facebook, Gmail and Twitter. Lets say you book a gig for Thursday, Friday and Saturday @ [...]
Conversations on your site made easy:
Installed 2 comment engines today… One here on Erica’s new site that ONLY connects via Facebook and has built in “like” and “share” features: http://www.classicpeach.com/classic-peach/might-as-well-face-it-im-addicted-to-pillows Very cool and streamlined! The second uses “Intense Debate” and is built for a much wider audience on Il Palazzone: http://www.ilpalazzone.com/news/montalcino-insider-tips-accomodation/ It is also streamlined but offers a host of [...]
QR Code 101 – deliver anything to your [mobile] customers instantly
direct links youtube videos google maps text messages specials The Droid comes equipped with Google Goggles or you can install the “Barcode Scanner” app. You hold your phones camera to this code and instantly be diverted to the embedded link. For anyone with a Google Places account, you can download and print your QR code [...]
[mp3] 9 Social media questions answered by Bakermedia – Sep 01
I’d like to throw some free consulting out there to anyone interested! [cincopa 10737310] PODCAST DOWNLOAD: social-media-questions-answered-by-bakermedia.mp3 Here are the questions: 1. Share with us some specific, successful track record of using social media to bolster a business (sales, etc.) 2. What was your exact role in the social media initiatives (developing the site? Plan [...]
My Social Media recipe June 2010, take notes!
Working on the redesign of Oxford Greens Golf Course I realized that “web design” has turned into combining tons of existing services & applications with 5-10% of the total time on actual design. I can’t detail how they are all connected but here is my current recipe for social media and web site integration, and [...]
Milford video: Flip Cam, After Effects, Animoto and some stills
cool things happen! Made this in about 1/5 the time this would have taken just 2 years ago. Animoto does the slick transitioning and the pro account gives you hi-res output and great stock music. —————– Michael Baker Bakermedia.com Posted via email from bakermedia’s posterous
Google Places (local business)
Google Places: Google’s Local Business Center Gets an Upgrade http://mashable.com/2010/04/20/google-places/# Google’s Local Business Center has been renamed “Google Places.” The re-branding effort is accompanied by a handful of new features designed to help local business owners gain an edge in search engine marketing – Michael Baker bakermedia.com latest posts: Posted via email from bakermedia’s [...]
Get Your Blog Google Ranked in 30 Days or Less
http://www.w3-edge.com/weblog/2008/02/rank-your-blog-30-days-or-less/ great article from cto @ mashable – Michael Baker bakermedia.com latest posts: Posted via email from bakermedia’s posterous
